Marketing

How do consumers make choices? A summary of evidence from marketing and psychology

http://www.merit.unu.edu/publications/wppdf/2007/wp2007-005.pdf

The world's best brands

http://www.businessweek.com/magazine/content/06_32/b3996410.htm

Consumer Expenditure Survey

http://www.bls.gov/cex/home.htm

U.S. Commercial Service Market Research Library

http://www.buyusainfo.net/adsearch.cfm?loadnav=no&RequestTimeout=2500

Purchasing, Pricing, and Quick Response in the Presence of Strategic Consumers

http://knowledge.wharton.upenn.edu/paper.cfm?paperid=1350

Internet Advertising Revenues Grow 35% in '06, Hitting a Record Close to $17 BILLION

http://www.iab.net/news/pr_2007_05_23.asp

It's From Where? College Students Clueless on Where Favorite Brands Come From

http://www.andersonanalytics.com/newsfiles/20070524.htm

Information or Persuasion? An Empirical Investigation of the Effect of Advertising on Brand Awareness and Perceived Quality using Panel Data

https://gsbapps.stanford.edu/researchpapers/detail1.asp?Document_ID=2984